$434 to go until $1,000,000
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I'm $434 away from $1,000,000 on Etsy.

My shop just passed $1,000,000 on Etsy.

The day I cross it, I'm giving away everything that got me there. The whole blueprint. Free, to everyone on this list. Not a sample, not a preview, not the first chapter. All of it.

I said I'd give away everything that got me here the day the shop crossed a million. It crossed. The blueprint's yours. Free, and all of it.

$1,000,130 past $1,000,000
$434 to go. Crossed. Straight off my Etsy dashboard

Free. The link lands in your inbox straight away. Leave whenever you want.

The $1 Million Etsy Shop Blueprint

How I sold a million dollars on Etsy, and what I'd do differently if I started over from zero.

Kyle Michael 57 pages
Yours free
The receipt

Here's a look inside my dashboard.

Anybody can claim a number. Here's where mine comes from, all time, read off Etsy Shop Manager.

Etsy Shop Manager all-time stats: 1,076,823 views, 20,094 orders, 514,453 visits, $1,000,129.79 revenue

One listing has done $170,235 of that by itself. I'll show you exactly how it works.

What you're getting

Everything I'd tell you if we had a day together.

The whole thing, start to finish.

01

The ten moves

What I'd actually do, in order, if I opened a shop tomorrow with nothing.

02

How Etsy search really decides

What's documented, what's guessed, and which levers you can genuinely move this week.

03

One product, many doors

How a single item turns into dozens of listings aimed at completely different buyers.

04

The year that nearly broke me

Four years of revenue, year by year, including the one that taught me the most.

05

The mistakes that cost months

The expensive ones. I'd rather you skip them than repeat them like I did.

06

The numbers I check

The handful I look at every week, and the ones I deliberately ignore.

The pages

Sneak peek inside the 57-page blueprint:

Blueprint page: four years of monthly Etsy revenue, charted Blueprint page: the Etsy Ads rules and what they returned Blueprint page: reading your own Etsy stats to find the problem

It's already written. It's sitting on my drive waiting for the number to tick over.

Kyle Michael
The guy who wrote it

Hi, I'm Kyle.

I run a personalized products shop on Etsy with my wife. Two of us, a few lasers, and a garage. No warehouse, no staff, no agency, no investors.

Four years ago we were packing orders on the kitchen table at midnight. This week the shop went past $1,000,000. Same two people, same garage.

So I wrote down what actually worked, what didn't, and what I'd do differently if I had to start again tomorrow with nothing. Then I decided to give it away the day the shop hit a million, because that felt like the right way to mark it.

$1,000,130Etsy sales
20,094Orders packed
4 yearsTwo people
What a million dollars looks like

It isn't one big sale. It's 20,094 small ones.

Every one of these was somebody's wedding, reunion, retirement or company party.

Engraved wooden spoons in bulk Stacks of engraved slate coasters Personalized can coolers A bulk order boxed and ready to ship Engraved card bottle openers Engraved leatherette coasters
Last thing

$434 to go. Then it's yours.

It crossed. Go get it.

Put your email in and you'll get the blueprint the moment the shop ticks past a million. That's the whole deal.

Put your email in and it's on its way. All of it, free, as promised.

$1,000,130 past $1,000,000

Free. The link lands in your inbox straight away. Leave whenever you want.